Weddings celebrate life – they are based in love, romance, trust and traditions. Every wedding has a story to tell, and every bride and bridegroom have lived through a journey that is uniquely their own. So it only makes sense to commemorate and memorialize this once-in-a-lifetime event with something special – something that remains a happy memory for all.
Planning your wedding is never easy – there are a zillion things to consider and it’s a time of high anxiety because you can’t let anything go by in a half-hearted way – everything has to be perfect, right? But no two weddings are the same – your wedding is unique and you will make sure of that. Enter Cupidly – your one-stop online store for all things shaadi. Once you’ve got the basics done – the guest lists, the arrangements, the venues – there are lots of small bits that you can add to your special day to make it even more so for everyone.
How Cupidly Gives That Special Touch?
“We want to help people make their weddings even more special. We’re not just another wedding products brand, we’re helping you customise your wedding the way you want it. It’s your unique wedding, and we help you express that,” says Ashish Bhotey, co-founder of Cupidly.
Cupidly helps serve the wedding market with a long list of products – and their specialisation lies in the fact that they personalise for every bride-bridegroom combo to help them showcase their journey. “We have customising options for all kinds of products that are part of a wedding. Even our napkins have love and romance quotes on them. In fact, we recently made a set of wedding napkins that had bits from various moments in the couple’s journey – everyone was quite fascinated!” Ashish says with a smile.
Helping couples portray the emotions of love and romance has never been this smooth. With personalised bride and bridegroom cards for the wedding dinner feast, ‘five things about the couple’ cards to give the guests that emotional touch, personalised cutlery and decor, wigs and photobooth boards for the photo sessions, specially made bridesmaid boxes to pamper the pretty ladies with gifts and goodies, and even adult-oriented gift boxes for the groom’s bachelor party – Cupidly has all the products you need to make your wedding even more special.
But despite the many ideas that Cupidly has, Ashish says the only way to grow as an online seller in the world of start-ups is to be passionate about your product and be patient with the business at the same time. “Our products are based on simple ideas, but they aren’t easily available in the market, and importing them would cost a bomb. Our specialisation lies in creating niche products for every wedding and we’re bound to grow more – after all, wedding planning is just getting better and better,” he says.